Building Your Brand: Imagery
This blog post explores the crucial role of visual elements — photographs, illustrations, and graphics — in crafting a brand’s identity.
Branding
Building Your Brand: Typography
Typography is a critical element in defining and conveying the character and personality of a brand. By strategically selecting and consistently implementing typography, a brand can effectively communicate its essence.
Building Your Brand: Colors
Brand colors play a critical role in forming an emotional connection with consumers, enhancing brand recognition, and non-verbally communicating a brand’s identity and essence.
Building Your Brand: Name and Logo
Building a brand involves careful consideration of every element. From the pivotal role of your brand’s name to the artistry of its logo design, let’s explore the first visual elements that not only capture the attention of your target audience but also make a lasting impact.
Top Rebrands of 2023
A rebrand is a strategic process to refresh a company’s image. It involves updating or creating a new name, symbol, logo, visual identity, slogan, story or all these elements, to develop a new, differentiated identity in the minds of consumers, investors, and competitors.
Branding: The Tangibles and Intangibles
In this post, we will discuss the pillars of a brand identity and their significance, understand common misconceptions about brand identity, and get insight into how Talawa AI helps individuals and businesses establish their brand identity.